Expo Recalculating Route – Floris Schoonderbeek
17 October, 2020 - 28 February, 2021
In order to let our existence no longer be at the expense of our environment, we need to make changes in our behaviour and develop new ideas about a rich life.
As a designer, Floris Schoonderbeek feels the need to look for new habits and new products, for a nature-inclusive and high-quality existence. With a self-build camper as a mobile workshop, he has hit the road to search, experience and experiment with other thinkers and doers – in order to come up with new solutions. Recalculating Route makes the design process – and the search that precedes these solutions – visible. “By experimenting and doing, you learn to understand the technique and quality of the experience. You feel the sensation or experience a product can bring”, says Floris. This effect is essential in the positive behavioral change that should arise from the use of these products. In this way, a rain barrel becomes not only a functional sustainable object, but also a lesson in (rain) water use. And so the Botanictub shows how you can experience peace and luxury in a natural environment, while having a positive impact on that same environment. In short: a rich life through and in balance with nature. Recalculating Route is an invitation and encouragement to use our knowledge and skills in a different way. After all, change will not happen by following the old route.